Flower du Jour
Freelance work
Marketing consulting
Website development and design (eCommerce)
Paid social media advertising
SEO
Flower du Jour is a premium DIY flower delivery service empowering Brisbane locals to release their inner florist. Subscription or one-off orders can be placed to receive a boutique box of raw flowers with care and arrangement instructions. Branding is key to this business, and a new website was designed using their style guide to replace the previous site, which was not user friendly or visually appealing.
User experience was at the core of the website redevelopment, and technical and on-page SEO practices were undertaken throughout. The website was designed for the owner to be able to edit and add content easily and manage sales.
Paid social media ads were also designed and implemented. See screenshots of the website and social ads below. Note, the owner of Flower du Jour has temporarily deactivated her website while she focuses on motherhood for a while.
Website
Development, design and SEO
Paid social media advertising
Design, targeting and build